Category: Building My Authority

Events for Business: Create a Virtual Meetup

Recently, one of the ladies in my biz circle who is also an event planner asked if I could serve as a breakout room host for her client’s event. This event was a virtual meetup that specifically targeted a focus/marketing research group. The client’s (a nonprofit organization) objective was to obtain feedback from attendees, vendors, and collaborators about their experiences to help the client improve their services and products.  Here are few tips to create this type of virtual meetup. The Event Format Outline
  • Create an agenda and/or timeline
  • Determine which platform that you will you to host the event ( I would recommend either Zoom or Google Meet
  • Develop a shortlist of questions to help you achieve your event objectives
  • Create ice breakers to help with engagement
  • Incorporate prizes of your products
  • You can also use music during the welcome and closing of the event
  • Create a mini script for your intro and outro
 Craft Your Email Message The first section of your email message should include:
  • Thank your list them for their support
  • Highlight any achievements/milestones of the business within the last year
  • Mention the upcoming goals for the business
The second section of  your email message should include the invitation to the virtual meetup:
  • State what is the objective of this event
  • The importance of their participation
  • Date and Time
  • Registration link
Do you want to create a virtual focus group to help improve your business?  Let discuss. Schedule an Event Clarity Session with me.  

How I Began Building My Authority and Increasing My Visibility within my Industry

Over the past fifteen years, I have produced community events, corporate meetings, conferences, business dinners, and award galas.

I also had a 9 to 5  within the non-profit sector where I served as a volunteer coordinator, program manager for an awards program. During the pandemic, I was furloughed and eventually laid off. This is when I realized that I needed to up-level my side business because I decided then and there I wanted to make my side business my primary business.

Let’s be real, I admit I was going to miss receiving that paycheck every two weeks…but that was the only thing I was going to miss.  So, I took advantage of being home and reached out to my personal and business network along with past clients to seek business opportunities. I also worked on a plan to get known within my industry.  This was the start of my Build Your Authority 3-part Framework.

I’m sharing a little of my story because I know there is someone out there who is nervous about starting their business or unsure of how to move to the next level in their current business. There is so much opportunity out there for you. The first thing is to TRUST yourself and know that you are positioned for purpose!

Once I implemented this framework, the opportunities and ideas for my business followed. I established new agreements with my old clients, secured event clarity sessions with a new client, and created The Build Your Authority Summit. This summit was a vision that I had for women in business to connect, support, and empower each other. This event will help women find their value and voice. If you are interested in attending the next summit, join our mailing list.

Feel free to download the 5 Steps to a Stress-free Business Event e-guide to help you get started in planning your next business event.

If you would like to discuss any of the event ideas listed or event concerns, schedule an Event Clarity Session today.